Small businesses usually can’t afford the lavish marketing budgets that bigger brands take for granted. That’s why small biz owners must be creative, determined and compelling when promoting their business. The good news is that there are plenty of useful marketing methods that will generate great results for your business without costing you a dime. You can…
180fusion is dedicated to helping small businesses deliver results to their clientele. We accomplish this by focusing on driving traffic to your website online, and turning potential clients into long time business partners. With our innovative tools and strategies, our dedicated professionals are committed to helping your business increase its market share…
Every business owner wants to attract more clients and increase their revenue. There is a simple secret to small business marketing that does this and I’m going to tell you what it is. Several times a day I get emails like this from hardworking entrepreneurs and business owners; “I’m a photographer in a highly competitive market, Dallas/Fort Worth. What can I…
Gift cards can be a simple way to increase sales, attract new customers and deepen relationships with existing ones. Here’s a look at how you can use gift cards as part of your marketing strategy. 1. Compete with national brands. The gift card market now accounts for more than $129 billion in consumer spending, according to insight and technology company CEB…
Top 10 Marketing Strategies For Small Businesses By Renea Myers, owner of Renea Myers Marketing #1 Be able to describe what you do/what you are in one clear sentence. Donald Trump is correct, that elevator speech is really important. Ask a friend or colleague to give you an honest evaluation of your description. Does it give the listener a basic understanding…
If you are a small business marketer, you know that the number of channels across which to deliver your key messages has increased considerably. While it is great that we have so many opportunities to attract and engage our ideal client, managing multiple channels effectively can seem like a full time job. This explains why the biggest group of marketing automation…
To run a successful business, you need to learn about your customers, your competitors and your industry. Market research is the process of analyzing data to help you understand which products and services are in demand, and how to be competitive. Market research can also provide valuable insight to help you: Reduce business risks Spot current and upcoming problems…
In order to help us with marketing and web design for small businesses, we employ a full time psychic. Ok, we’re kidding, he’s only part-time. Always being on the cutting edge, we invest significant time as a “backup.” So whether your marketing objectives for 2016 are to increase sales, build brand awareness or grow market share, make sure your small business…
Being smart with marketing ensures the success of your business by attracting more customers, and keeping them coming back. Small business is the backbone of Australian and New Zealand local economies — and you know you need to look after your back! Whether you own a bakery or a finance business, you need no-nonsense marketing strategies to secure a greater share…